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Guide to Digital Qualitative

Online and mobile qualitative research allow us to gain the rich, deep insights we expect from traditional qualitative, with some added benefits – including the ability to keep your research moving forward during these challenging times. If you are new to digital, or interested in learning the latest methods, we have put together a guide
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COVID-19 is forcing many to “step into the future,” right now. Will it stick?

Every day we see another article noting the massive amount of behavioral change happening because of COVID-19. And virtually every article ends by wondering which of these behavioral changes will be permanent, and which will fade when the Coronavirus threat finally abates. To us, it’s another example of quantitative data (in this case mass behavioral
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Video Chat Enhancements

With the heavy demand for our technology solutions, the software development team has continued to update our QualBoard 4.0 platform to bring new features and functionality online to make your research easier. The most recent example of their hard work is the updates and improvements to our video chat feature. These enhancements allow you to gain deeper insights and
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