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Great Stories Found Here.

Qualitative Research Solutions to Inspire Great Decisions

We know successful brands talk to their customers more, so we’ve spent 30+ years simplifying ways to connect brands with their consumers, helping them uncover the stories that matter most.

Along the way, we pioneered methods that are used worldwide for smarter, more meaningful qualitative research — research that drives confident decisions. In fact, we’ve helped more than 4,000 clients in more than 95 countries deliver memorable insights and contagious consumer stories through our unique combination of in-house expertise, services and tools.

Digital Fieldwork
When it comes to digital qualitative, the depth of your insights and the stories they reveal should have no limits. Our QualBoard®, QualMeeting®, and iModerate Chat solutions set the standard for rich capabilities and ease of use.
QualBoard Discussion Boards
QualMeeting Video Interviews
iModerate Chats
Full-Service Insights
Your consumers are changing faster than research, so we put together a suite of approaches to keep pace and uncover actionable narratives. Whatever your brand challenge, we can deliver the stories you need, when you need them, to help your business grow.
Focus Group Facilities

When it comes to in-person work, you need a complete narrative from the best respondents. Choose from one of our three facilities across the Southeast, each in a thriving, diverse and accessible market.

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Get to Know Us

Since 1989, we’ve worked with clients to customize the approach that meets their needs, tailor our support to deliver a frictionless experience and helped them prioritize the consumer stories that matter most.

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Take Part in Our Studies

Companies from around the world want to hear your opinion. And they’ll pay you for it. Participants on our panel typically receive $50 to $150 per study simply by sharing their honest feedback.

Join Our Panel

Learn with Us

At 20|20 Research, we’re always learning and forever curious.  Check out our blog to read our team’s take on the latest industry trends, technology, techniques, and other intriguing research stories.

Read Our Blog

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