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How wearables might answer behavioral questions today’s Market Researchers might not even think to ask

By |December 17th, 2015|Categories: Articles and Case Studies|Tags: , , , , , , , , , , , , , |

Marktforschung recently published an article written by 20|20's Chief Innovation Officer Isaac Rogers in their July 2015 issue. "How wearables might answer behavioral questions today's Market Researchers might not even think to ask" discusses the potential of wearables and how they might reshape our understanding of actual consumer behavior and offers suggestions of integrating this new [...]

20|20 Research Launches Market Research App for Just-Released Apple Watch

By |August 5th, 2015|Categories: Press Release|Tags: , , , , , , , , , , , , , , , |

FIRST WEARABLE APP IN MARKETING RESEARCH EXPANDS THE LIMITS ON INFORMATION THAT CAN BE GAINED IN A STUDY NASHVILLE, Tenn. (August 5, 2015) -- Harnessing the power and flair of the recently launched Apple Watch, global research technology and service company 20|20 Research today announced an Apple Watch companion app for the company's QualBoard® Mobile™ [...]