Articles and Case Studies

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Faster, Better and Cheaper Global Qualitative Research

By |October 30th, 2013|Categories: Articles and Case Studies|

Jim Bryson, our CEO, was asked to present at TMRE 2013 this past month. What if you could get Faster, Better, AND Cheaper research? Jim asked conference attendees to imagine that scenario with him as he explained the exciting innovations in the qualitative research industry. Click here to download a copy of the [...]

Common Mistakes With Global Online Qualitative

By |September 30th, 2013|Categories: Articles and Case Studies|

MRA's ALERT! recently published an article written by 20|20's CIO Isaac Rogers in their fourth quarter issue. "Common Mistakes With Global Online Qualitative (and How to Avoid them)" address some of the more common, yet often avoidable, issues that researchers may encounter. The following is a brief excerpt: With today's digital tools, online qualitative platforms [...]

Leveraging Mobile and Online Qualitative to Get into Shoppers’ Heads

By |July 5th, 2013|Categories: Articles and Case Studies|

Quirks recently published an article co-authored by 20|20's CEO Jim Bryson in their July Issue: Shopper Insights. "Be There Now: Leveraging Mobile and Online Qualitative to Get into Shopper's Heads" details how to combine mobile and Web-based qual approaches to study the complete shopping experience. The following is a brief excerpt: For researchers, the mobile [...]