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So far Heather Ball has created 105 blog entries.

20|20 Research Announces Business Development Team

By |July 21st, 2015|Categories: Press Release|Tags: , , , , , , , , , , , , , , , , , , |

FOUR WITH GLOBAL MARKETING RESEARCH EXPERIENCE TO DRIVE FURTHER GROWTH NASHVILLE, Tenn. (July 21, 2015) -- Global research technology and service company 20|20 Research has added a team of marketing research veterans to further propel the company's worldwide growth, which has already increased 300 percent over the last few years. Jeff Grund, formerly with WorldOne, [...]

You Can Go Global With Technology: 6 Ideas To Take Around The World

By |July 10th, 2015|Categories: Articles and Case Studies|Tags: , , , , , , |

QRCA Views recently published an article written by 20|20's CEO, Jim Bryson in their Summer 2015 issue. "You Can Go Global With Technology: 6 ideas to take around the world" shows qualitative researchers just how easy it is to do research across the globe due to the technologies that interconnect us all. The following is [...]

20|20 Research Moves Dial Testing Online, Expanding Reach and Audience

By |July 8th, 2015|Categories: Press Release|Tags: , , , , , , , , , , , |

NEW TOOL GREATLY INCREASES ACCESS, REDUCES COST, TIME AND COMPLEXITIES NASHVILLE, Tenn. (July 7, 2015)  -- Dial testing has been a staple of the advertising world for years to test the effectiveness of television ads, political ads, videos, movie trailers, speeches and the like.   Today, the technique went on steroids. Global research technology and service company 20|20 [...]

20|20 Research Updates Platforms with Next Gen Technologies

By |June 10th, 2015|Categories: Press Release|Tags: , , , , , , , , , , , |

FIRM CONTINUES TO LEAD THE MARKETPLACE WITH BLEEDING EDGE INNOVATIONS THAT HELP RESEARCHERS DO BETTER RESEARCH NASHVILLE, Tenn. (June 3 2015)  -- With one eye to the market and one eye to its customers, global research technology and service company 20|20 Research today announced a series of updates to a number of its well-known and [...]

20|20 Research Introduces Integrated Quant+Qual Service for Researchers

By |June 10th, 2015|Categories: Press Release|Tags: , , , , , , , , |

TOOL EASILY INTEGRATES QUALITATIVE AND QUANTITATIVE DISCIPLINES INTO ONE STUDY NASHVILLE, Tenn. (May 7, 2015)  --  For years, quantitative and qualitative researchers have lived on separate sides of a wall that divides the two fields.  Today, that no longer needs to be the case. Global research technology and service company 20|20 Research has launched a new service that unites [...]

Qual Research’s Journey Out of the Rabbit Hole

By |May 12th, 2015|Categories: Articles and Case Studies|Tags: , , , , , , |

The American Marketing Association recently published an article written on their Elevate blog by 20|20's CEO Jim Bryson.  "Qual Research's Journey Out of the Rabbit Hole" uses the lens of Alice and Wonderland to survey the mad world of Qualitative Research. The following is a brief excerpt: “But I don’t want to go among mad people,” Alice [...]

The Naysayer’s Guide to Virtual Reality in Marketing Research

By |April 20th, 2015|Categories: Articles and Case Studies|Tags: , , , , , , , , , , , , , |

MRIA's Vue Magazine recently published an article written by 20|20's CIO Isaac Rogers in thier April issue. "The Naysayer's Guide to Virtual Reality in Marketing Research" is a friendly harbinger for market research professionals and why they should consider incorporating it into their business. The following is a brief excerpt: Virtual reality (VR) is the current darling of [...]

Coming of Age

By |April 16th, 2015|Categories: Articles and Case Studies|Tags: , , , , , , , , , , |

Research &Results recently published an article written by 20|20's CIO Isaac Rogers in their April issue. "Coming of Age: How integrated quant and qual research benefits from digital methods and helps researchers" gives light to the new technologies to help both quant and qual research be integrated in the digital world. The following is a brief excerpt: [...]

The New Quant+Qual Paradigm Webinar Video

By |April 16th, 2015|Categories: Articles and Case Studies|Tags: , , , , , , , , |

 Brought to you by Quirks and 20|20 In April 2015, 20|20 partnered with Quirks to bring a webinar exploring practical approaches to better research through quant+qual integration. This webinar is for researchers who conduct quantitative and/or qualitative research.  Quant and Qual research do not have to be like oil and water. Today's market research technology [...]

The New Quant+Qual Paradigm Webinar PDF

By |April 7th, 2015|Categories: Articles and Case Studies|Tags: , , , , , , , , , , , , , , |

 Brought to you by Quirks and 20|20 In April 2015, 20|20 partnered with Quirks to bring a webinar exploring practical approaches to better research through quant+qual integration. For those who would like a hard copy of the webinar, we have created a downloadable PDF of the powerpoint deck. If you have any questions as you [...]