About 20/20 Research

20|20 Research, Inc., a global provider of qualitative research fieldwork services and software, was founded in 1986 by former QRCA President Jim Bryson; since then, the organization has experienced growth, change and significant success... thanks to you.

1986: Started as a full-service marketing research firm with one Focus Group room attached.

1996: Divested research capabilities to concentrate on the Focus Group business; relocated and opened a 2-room Focus Group facility in Nashville.

1999: Expanded into Charlotte, NC and opened a 3-room Focus Group facility

2001: Started an Online Division for conducting qualitative research on the internet; this included developing Qualboard™, the industry-leading discussion board software and establishing our nationwide recruiting capabilities.

2005: For the 5th straight year, both the Nashville and Charlotte facilities earned the prestigious "Top Rated" ranking from Impulse Research, recognizing them as two of the best Focus Group facilities anywhere in the US.

2006:  
  • Opened a state-of-the-art 4-room Focus Group facility (with bi-lingual staff) in the Doral area of Miami, FL.
  • The Charlotte facility expands to become a 4-room facility and adds "Take Five", a client-only room to relax and unwind.

2007:
  • The Nashville Focus Group facility relocates just down the street from the old location and expands into a brand new 3-room facility.
  • 20|20 named to the Hot 100, recognizing us as one of the 100 fastest growing companies in the state of Tennessee.

2008:
  • Launched QualMeeting™, an online platform that allows clients to take advantage of webcams and video streaming for live, online interviewing.
  • Began offering an on-going series of webinars about online qualitative research; average about 100 attendees each month.
  • All three facilities earned "Top Rated" status from Impulse Research
  • Passed 100 employees on the payroll for the first time

2009:
  • Launched QualJournal™, designed for online journaling and immersive research
  • Launched QualAnywhere™, utilizing cell phones and text messaging for mobile research
  • Launched QualLab™, for live, in-person usability studies, conducted in our facilities
  • Webinar program explodes; average 300+ participants each month
  • Began offering mp3/mp4 digital recordings and comprehensive transcription services in all facilities
  • 20|20 named to the Future 50 (for the third time in our history), recognizing us as one of the 50 fastest growing companies in middle Tennessee.
  • Launched a new website, the first industry portal that provides information and expert content and insight on online qualitative research