20/20 Research Advisory Board - Paula Julian

paulajulian_thumb.jpgPaula Julian is an experienced brand planner/researcher who blends her strategic marketing skills with advanced professional training in human development and research.  She consistently provides clients with innovative consumer strategies and creative insights proven to impact bottom line results.  

The Julian Group has collaborated with clients from a wide range of sectors - entertainment, housing and real estate; telecommunications, consumer products, education, energy, financial services, food services, and toys.  

Previously, Paula headed the Brand Planning and Research Departments at RAPP, Ackerman McQueen, Bozell Worldwide, and the Entergy Corporation.  Paula completed her doctoral studies in psychology at the University of Missouri.

Full Name: Paula Julian
Goes By: Paula
Company: The Julian Group
                       7402 Marquette St.
                       Dallas, TX 75225

Email: paula@juliangrp.com
Phone: 214-234-0037
Fax: 214-234-0029
Website: www.juliangrp.com
Social Networks: Linkedin, Facebook

Areas of Specialty: Ethnography, Focus Groups, IDIs, QualBoard™

Industries & Products: Advertising/Copy Testing, Consumer products and package goods, Energy, Telecommunications, Food and beverage, restaurant

Research Specialties: Advertising/Copy Testing, Attitude and Usage Studies/Satisfaction, Concept Testing, Idea Generation, Naming and Packaging, New Product Development, Positioning and Branding, Product/Sensory Testing, Usability Testing