20/20 Research Advisory Board - Dave Hanley

Dave applies a depth and breadth of experience and expertise across a broad business spectrum to his Qualitative Research work. He draws on 17 years in the Advertising and Marketing business, working on many of the most successful brands during his 7 year tenure as a Director of one of the top 5 firms.

A further 7 years providing consultancy in the areas of Brand Strategy and Business Development underpinned by Qualitative Research to Professional Services, Software companies and Mobile Communications deepens his knowledge.

When he's not sailing he is on a quest to deliver actionable insights to business and marketing challenges, through customer research via specialist online platforms.

Full Name: Dave Hanley
Goes By: Dave
Company: Focus Groups Online
                       56 Kilgarron Park
                       Enniskerry
                       Co. Wicklow, Ireland

Email: davehanley@focusgroupsonline.ie
Phone: +353 1 4404364
Fax: + 353 1 4430657
Website: www.focusgroupsonline.ie
Social Networks: Blog, Twitter, FaceBook

Areas of Specialty: Focus Groups, IDIs, QualBoard™, Immersive Research

Research Specialties: Advertising/Copy Testing, Attitude and Usage Studies/Satisfaction, Concept Testing, New Product Development, Positioning and Branding