June 2009 Archives

NASHVILLE, TN, June 24, 2009 - 20/20 Research, Inc., an international provider of marketing research support services, today announced the launch of QualJournal™, a robust blogging engine built specifically for online journaling and immersive research and the firm's fifth software platform created specifically for online qualitative research..

According to Isaac Rogers, 20/20's Director of Product Innovation, "QualJournal provides researchers and their study participants with a safe and private virtual venue for conducting in-depth qualitative research. Similar to popular blogging sites, QualJournal also provides the researcher with a "management console" to monitor and communicate with all participants, as well as a simple one-touch button for downloading transcripts. As importantly, QualJournal is one of the most cost-effective platforms in the industry."

"With QualJournal as our fifth online platform, 20/20 cements its position as the number one provider of online qualitative research software solutions in the world," states Jim Bryson, 20/20 Research's founder. "As a result of our technology, recruiting capabilities and world-class client support, our online business has increased by 47% this year alone."

ABOUT 20/20 RESEARCH, INC. - 20/20 Research, Inc. (founded in 1986) manages Focus Group facilities in Nashville, Charlotte and Miami, conducts qualitative recruiting and offers Online research services, featuring the QualBoard™, QualMeeting™, QualAnywhere™, QualTube™ and QualJournal™ software platforms.

For more information about 20/20 Research, Inc., visit www.2020research.com or contact Steven Henke, President, at (800) 737-2020, ext. 324 or stevenh@2020research.com.

For more information about any of 20/20's Technology Products, contact Isaac Rogers, Director of Innovation, at (800) 737-2020, ext. 383 or isaacr@2020research.com.

For a copy of 20/20's free webinar schedule, e-mail webinarinfo@2020research.com.

NASHVILLE, TN, April 2, 2009 - 20/20 Research, Inc., an international provider of marketing research support services, today announced the launch of QualAnywhere^TM which takes advantage of mobile devices (e.g. cell phones, PDAs) and text-messaging to allow researchers to engage study participants in qualitative research anytime and anywhere.

According to Isaac Rogers, 20/20's Director of Product Innovation, "With this new platform, a whole new genre of qualitative research projects is possible. Imagine conducting studies about eating habits during the lunch hour, on computer use at the office while the participants are at work or on TV viewing habits during prime time while participants are watching TV."

"With more than 85% of 18-29 year-olds and 65% of 30-49 year-olds having some 'texting' experience, QualAnywhere represents a unique methodology for conducting qualitative research that fits with today's mobile lifestyle. In addition, with more than 75 billion messages sent every month, this is a technology that will be an important part of our 'connected' culture for some time to come."

Using QualAnywhere is easy. First, study participants are recruited just like in other types of studies. Then, over a period of days or weeks, they receive the researcher's predetermined questions at specified times and simply text-back their responses. All responses are automatically gathered and sorted into the study transcript.

ABOUT 20/20 RESEARCH, INC. - 20/20 Research, Inc. (founded in 1986) manages Focus Group facilities in Nashville, Charlotte and Miami, conducts nationwide recruiting and offers Online research services, featuring the QualBoard^TM, QualMeeting^TM and QualAnywhere^TM software platforms.

For more information about 20/20 Research, Inc., visit www.2020research.com, www.QualBoard.com, www.QualMeeting.com or contact them at (800) 737-2020.

For more information on QualAnywhere, go to: http://www.2020research.com/resources/index.htm